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Home / Reviews / bet365 Review

bet365 Review

bet365 is one of the world's biggest betting sites and leads the way with sports betting markets, live streams and more. Full guide to the site and app.

bet365 Review
bet365 Editor's Choice
9.6

up to $100 Bet Credits

with promo code NEWBONUS

Claim

Up to $100 in Bet Credits for new customers at bet365.  Min deposit $5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. The bonus code NEWBONUS can be used during registration, but does not change the offer amount in any way. 18+ Gambleaware.org.

“bet365 is one of the world's biggest betting sites and leads the way with sports betting markets, live streams and more. Full guide to the site and app.”

Leigh CopsonWritten by Leigh Copson
Fact-checked by Gary Emmerson

bet365 Review & Overview

bet365 is the sportsbook other sportsbooks measure themselves against, and the reason is markets, depth and in-play sports. 

The self-titled "world's favourite bookmaker" prices more than 1.38 million live sporting events a year, runs more than 750 concurrent fixtures at peak, and streams more live sport than anyone else. 

If your betting happens after kick off, nothing else comes close to the volume, the speed of the price updates or the quality of the tools sitting in the bet slip.

Tools are also key - bet365 introduced Cash Out in 2014 and it now runs in full and in part, alongside Edit Bet, Bet Builder, Bet Builder+ and the 2 Goals Ahead Early Payout offer across more than 80 soccer leagues and competitions. 

Around that sits a business of real scale. It was founded in 2000 by Denise Coates in Stoke-on-Trent, is now licensed or authorised in 29 markets, has around 90 million registered customers and revenue of $5+ billion.

Best For: In-play bettors who want the deepest live programme available, bettors who value Early Payout and Edit Bet, anyone who wants live streaming included with a funded account.

Pros & Cons

  • More than 1.38 million in-play events a year and over 750 concurrent fixtures at peak, the deepest live programme in the industry
  • Live streaming included for funded accounts or anyone who has placed a bet in the previous 24 hours
  • 2 Goals Ahead Early Payout on over 80 football competitions, with the same principle extended to US sports such as a 17 point NFL lead or a 20 point NBA lead
  • Full and partial Cash Out, Edit Bet to add, swap or remove selections, Bet Builder and Bet Builder+ across fixtures
  • Withdrawals processed in 1 to 4 hours on most methods, instant on Apple Pay, with no withdrawal fees
  • Licensed or authorised in 29 markets, including Great Britain, Spain, Italy, Germany, Sweden, Ontario, Brazil, Australia and more than a dozen US states
  • App ratings of 4.7 to 4.8 on iOS and 4.6 on Android, with separate apps for sports, casino, live casino, poker and bingo
  • No cryptocurrency deposits or withdrawals, so it suits players who bank conventionally
  • Welcome offers vary by country and state, so the headline offer you see depends entirely on where you register
  • Casino libraries are smaller than the crypto betting sites and casinos in most markets, because bet365 builds the product country by country
  • Live chat opens with a bot before passing you to an agent

bet365 At a Glance

FeatureDetails
Ownerbet365 Group Ltd, Stoke-on-Trent, United Kingdom
Operating entitiesHillside group companies, varying by market
LicencesLicensed or authorised in 29 markets, including by the UK Gambling Commission, Spain’s DGOJ, Italy’s ADM, Germany’s GGL, Sweden’s Spelinspektionen, iGaming Ontario, Australia’s ACMA and US state regulators
Founded2000; website launched in 2001
CustomersApproximately 90 million registered worldwide
In-play bettingMore than 1.38 million live events a year, with 750+ concurrent fixtures at peak times
Live streamingHundreds of thousands of events a year; free with a funded account
Key toolsFull and partial Cash Out, Edit Bet, Bet Builder, Bet Builder+, Early Payout, Bet Boost and Acca Boost
Payment methodsVisa, Mastercard, Apple Pay, Google Pay, PayPal, Trustly, Pay by Bank, Venmo, paysafecard and wire transfer; availability varies by market
Minimum depositApproximately US$5–US$10, depending on the method and market
Withdrawal speedProcessing typically takes one to four hours for most methods; Apple Pay withdrawals are described as instant
Withdrawal limitsMethod-specific; up to US$50,000 per Trustly withdrawal in the US, with higher limits available by wire transfer
Withdrawal feesNone
ProductsSports betting, casino, live casino, poker and bingo; availability varies by market
AppsiOS and Android; five separate apps
Support24/7 live chat, email, X via @bet365help and phone in selected markets
Responsible gamblingDeposit, spend, session and single-wager limits; reality checks, time-outs, self-exclusion and a My Activity dashboard

bet365 Welcome Offer Explained

bet365's welcome offer is set market by market, so check the version that applies where you register. You can use the bet365 promo code NEWBONUS across all locations.

Offers across the world vary from Bet 10, Get 40 in Bet Credits based on your currency to Bet 10, Get up to 200 in other geos. 

To get the bonuses, the qualifying bet needs at least one selection at odds of 1.20 or more and must be funded by a debit card in your name. Bet Credits arrive once the qualifying bet settles and last 7 days.

There is no wagering multiple, no rollover and no locked balance, which makes the bet365 offer one of the cleanest welcome structures available. Take it. The only decision is how to stake the credits, and splitting them across several bets at odds of 3.00 or longer is the efficient route.

Promotions & Rewards

bet365 does not run a tiered VIP ladder in the style of crypto betting sites. Its ongoing value is built into the bets themselves, which is better for most players because nothing is locked behind wagering.

2 Goals Ahead Early Payout is the headline. Back a team pre match on the standard Full Time Result market in one of more than 80 competitions, including the Premier League, La Liga, Bundesliga, Serie A, Ligue 1 and the Champions League, and if your team goes two goals up at any point your single is paid in full, whatever happens after. 

In accumulators and Bet Builders the selection is marked as a winner and the rest of the slip runs with bet365 typically settling within 15 minutes. 

For US sports, the same principle covers the major leagues, with an NFL bet paid when your team leads by 17 points and an NBA bet at 20.

Acca Boost adds up to 100% to winning accumulator returns on selected sports and competitions, rising with the number of selections to a maximum of 14 legs.

Added value is also available from Bet Boost and Super Boost, which lift the price on selected markets every day.

Each Way Extra adds extra places on selected races, and Best Odds Guaranteed pays the higher price if a horse's starting price beats the odds you took.

Prop Protect in the US refunds certain NFL, NBA, WNBA, NHL and MLB player props as a Bonus Bet if the player leaves through injury early.

Simply: if you bet football singles pre match, Early Payout alone is worth more over a season than most welcome offers. Accumulator players should check Acca Boost eligibility before every slip.

Payments Options & Fee Free Deposits

bet365 runs a conventional cashier, and it does it very well - as you might expect of a brand of this stature. 

Deposits are instant on cards, Apple Pay, Google Pay, PayPal and Trustly, and the method list adapts to your location. They include Pay by Bank, paysafecard, Venmo, PayNearMe and many more local rails elsewhere around the world.

Withdrawals are where it stands out among fiat books as bet365 processes most requests within 1 to 4 hours. Apple Pay is instant and PayPal, Trustly and Pay by Bank typically land the same day. 

Debit cards take same day to two working days depending on your bank, and wire transfers one to three working days. 

There are no withdrawal fees on bet365's side and no daily maximum, with limits set per method instead. Card and Apple Pay withdrawals can run up to $30,000 and Trustly up to $50,000 per transaction.

It's recommended to upload your ID when you register rather than when you first withdraw, because first withdrawals carry extra security checks on new accounts. 

Also withdraw to the same method you deposited with, since switching method triggers a manual review. And if you want your money fastest, Apple Pay is the quickest route available.

Sportsbook, Casino & Everything Else

The sportsbook covers close to 40 sports with exceptional depth on soccer, tennis, basketball, cricket, golf, darts, snooker, rugby, horse racing and the major US leagues. 

Coverage runs well beyond the top divisions into lower tier football worldwide, table tennis, handball and Australian rules, and in-play markets update as quickly as any book in the industry.

Live streaming is the feature that changed the sector when bet365 introduced it in 2006. Any customer with a funded account, or who has bet in the previous 24 hours, can watch, with the stream visible while you browse markets. Match Live and live stats fill the gaps on events without video.

The bet slip is the most complete available. Bet Builder combines markets within one match, Bet Builder+ builds across several fixtures, Edit Bet lets you add, swap or remove selections on an open bet and Cash Out works in full or in part.

In addition, casino, live casino, poker and bingo each run as their own product with the bet365 site or via their own app, with Playtech, Evolution, NetEnt, Play'n GO, Pragmatic Play, Red Tiger and Relax Gaming among the studios. 

Availability and library size depend on your market, from a full offering in the UK to more focused casino lobbies in individual states, provinces or countries.

Who bet365 Suits

bet365 is built for the bettor who watches the game while betting on it. The live programme, streaming, Cash Out and Edit Bet combine into an in-play experience that no other operator matches at this scale.


It suits soccer, NFL and NBA bettors particularly well. Early Payout on more than 80 competitions turns a lead into a settled winner, and Bet Builder and Acca Boost reward the bets most punters already place.

If you want to bet in crypto, or you want a casino first platform with thousands of slots, a crypto native book like Stake suits you better. 

bet365 chose the regulated, market by market route deliberately, and it is the reason the brand is licensed in 29 markets and trusted by around 90 million customers.

bet365 FAQs

  • Is bet365 licensed?

    Yes. bet365 is licensed or authorised in 29 markets, including Great Britain, Spain, Italy, Germany, Sweden, Ontario, Australia, Brazil and more than a dozen US states.

  • Do I need a bet365 promo code?

    Yes and the latest code is NEWBONUS. The welcome offer applies automatically when you register and place a qualifying bet. The offer itself varies by country and US state.

  • Can I watch live sport on bet365?

    Yes. Live streaming is free for customers with a funded account or who have placed a bet in the previous 24 hours, covering football, tennis, basketball, cricket, racing and much more.

  • How does the 2 Goals Ahead Early Payout work?

    Back a team pre match on the standard Full Time Result market in a qualifying competition. If it goes two goals ahead at any point, your single is paid in full, even if the opposition comes back.

  • Does bet365 accept cryptocurrency?

    No. bet365 uses cards, Apple Pay, Google Pay, PayPal, Trustly, bank transfer and local methods, which vary by market.

  • How fast are bet365 withdrawals?

    Most methods are processed within 1 to 4 hours. Apple Pay is instant, PayPal, Trustly and Pay by Bank usually arrive the same day, and debit cards take same day to two working days.